The Problem

Princess River Cruises provides daytime river boat cruises for up to 150 people along the River Trent in Nottingham as well as a variety of party cruises in the evening. They also cater for private hire of their vessels for all occasions including corporate events, birthdays and student parties.

Our Solution

Our existing in depth knowledge of the leisure and tourism industry allowed us to quickly create high quality, engaging branding. This, coupled with a series of high quality photos allowed us to create and implement a 28 day paid Facebook & Instagram marketing campaign as well as an email campaign. Since our first month, we’ve gone on to implement a number of other email campaigns as well as a christmas marketing campaign using videography to maximise engagement.

The Result

Our marketing campaign resulted in a “glut of demand”, a refreshed and highly professional online presence and hugely increased awareness of the new venue. Princess River Cruises have switched existing marketing budget from traditional methods to online marketing.